THE ASK: CREATE AND BRAND A new hand sanitization kit that is easy to use on the go and scrubs away grime and dirt
THE TARGET: FOCUS ON CATERING TO THE individual traveling in current times dealing with health concerns
THE EXECUTION: A simple and clean design with a “No Fuss, No Mess” mentality, Light Colors
The Team: Cassie Pruitt (Production/Manager), Heather Anderson (AD & Strategy), Venus Hadsdy (Designer & Account Manager), Sydney Crockett (AD & Design), Adam Dellavecchia (Copy & Strategy)
The Commercial
The Radio
The Packaging
The Website
